Troy’s Big Beaver Road: The Birth of a Corporate Giant

As 1966 draws to a close, Troy city planners have unveiled a vision that will turn Big Beaver Road into the "Golden Corridor" of Oakland County. Moving away from its mid-century roots as a series of small subdivisions, the city is aggressively courting major corporations and high-end retailers. The goal is to create a "city of tomorrow" where residents can work, shop, and live within a few square miles.

This week's zoning approvals ensure that the skyscrapers of the future will soon tower over what were once quiet fields. For the residents of Troy, this represents a bold bet on suburban corporate growth that promises to make our city a rival to downtown Detroit itself.

Troy Development Summary